October 19, 2010

DETROIT -– American Honda Motor Co., Inc. President and CEO Tetsuo Iwamura presented the company’s Premier Partner Award to Urban Science, an automotive retail consulting firm with headquarters in Detroit, for excellence in service marketing and retail network analysis. Urban Science was one of 15 award recipients selected from 45 suppliers nominated by American Honda associates nationwide.

“Making the final list of 15 suppliers is a high honor,” said Simon Bradley, managing director of Urban Science’s Long Beach, Calif. office. “Urban Science is now a six-time recipient and it’s our team’s hard work and dedication that not only led to us receiving two nominations, but also consistently high customer satisfaction scores.”

The Premier Partner Award winners represent multiple industries from varied aspects of Honda’s business ranging from software development and fleet management to printing and marketing services. The awards program was established in 1998 to recognize suppliers who embrace American Honda’s philosophy of exceeding customer expectations with quality and exceptional service.

“Today we acknowledge an outstanding group of suppliers who embody Honda’s philosophy of delivering the highest possible value to our customers through quality products and customer service,” said Gary Kessler, American Honda’s senior vice president of human resources, administration and corporate affairs. “The support of these suppliers is critical to the success of American Honda and we are honored to recognize them for their exceptional contributions.”

About Honda

Honda began operations in the U.S. in 1959 with the establishment of American Honda Motor Co., Inc., Honda's first overseas subsidiary. Honda began U.S. production of motorcycles in 1979 and automobiles in 1982. The company has invested more than $12.7 billion in its U.S. operations with employment of nearly 25,000 associates, and annual purchases of more than $12 billion in parts and materials from suppliers in the U.S. Honda vehicles are manufactured using domestic and globally-sourced parts.

About Urban Science

Founded in 1977, Urban Science is a global retail consulting firm that combines science with marketing to give companies the competitive edge they need to increase their market share and profitability in the most effective and efficient manner. With headquarters in Detroit, Urban Science serves its global clientele from offices in the United States, Spain, United Kingdom, Germany, Italy, France, Australia, China, Mexico, Japan, India and Russia.